4. You dont need to guess about what kind of images and language people want. But must we pay for the sins of our fathers forever? What can a brown man give me that a White man cant? The list goes on and on, Maria this, Carlos that. I read that 3.9% of the US population intermarry. . We are not to pay for the sins of our fathers, and absolutely no one has done more to help lift the black community out of poverty. Thanks for reading. It used to be, marketers could say they targeted women because women hold the purse strings. Yell and stomp enough, youll get your way. find one blue eyed blonde male on tv or movies anymore. So Progressives get more and more LEFT because after activists achieve their original goals, they MUST make NEW GOALS, and NEVER BE SATISFIED because THEY NOW COUNT ON THEIR ACTIVISTS JOBS for their livelihoods. Good on you for telling advertisers what you think, Greg. I always enjoy your comments, Criswell, and this may be your best yet. Its not just tv ads, this forced culture perspective is everywhere and is very much being driven by the so-called coastal elite i.e. Since these people believe they are beyond Good and Evil, and the rest of us need to be reduced to savage beasts. And yeah, all this emasculating of males is clearly entirely the fault of the feminist movement I detest these kind of women. For some, it is a crutch. I decided today to do some looking into finding out if anyone has made statements on line about this issue and came across your article. I am talking about the pharmaceutical companies that are behind most of those senseless shootings and violence. This is the new WOKE CULTURE we are dealing with right now. Let them know that they have lost you as a customer. May be should be renamed critical replacement theory. Multiracial scenes now common in TV ads Mandy Glidewell, CentricsIT, 9. If a white person says white power you would im be labeled a racist mainly because hate groups have wrongly kidnapped the term. How dumb do they think the 70% of us are that make up America? Tv shows would have you believe all groups of friends are made up of one person each of a different race and a LGBT, its eye rolling ridiculous. Quite maddening, but not surprising since the vast majority of commercial advertising is mostly devoid of creativity. What most on this blog are discussing is why for-profit companies believe they should misrepresent their target customers. This all went off the rails after the killing of George Floyd. Im all for diversity, but cmon, throw a skinny white chick a bone: I cant picture what light summer clothes will look like on me if every single model is dark-skinned, has a gorgeous mass of curly hair and a booty that everything looks good on. The problem is look at the actual news. Id love to hear an actual black persons take on the representation of black people in TV commercials. I note in your article statistics on the percentage of each race in the population (citizens or non-citizens?) If the general public only knew how creepy, manipulative, and destructive he is . (Wouldnt that actually be misappropriation? So confusing.) As a Communications major in college in the early 70s, Public Relations courses I took stressed the importance of quickly putting a lid on any negative news on your client company, being transparent in what happened, getting it quickly under control, and telling the public how you were correcting the situation. I certainly understand what youre trying to say, but the truth is . 3. Where were all of these companies five years ago. As a white person, and proud of it, my race and history is being erased. Second, most of these kids grow up in drug infested high crime urban areas historically governed by corrupt politicians. Or provide up to five specific focuses on diversity and do a Twitter poll or a poll via social asking peoplereal peoplewhat matters to them. Get pregnant, get free insurance, get food stamps and sell them 0.50 on the dollar. Thanks Madge, you nailed it. Im fine with showing mixed race couples since they certainly do exist but its portrayed in far far greater percentages than exist in reality (unless Madison Avenue is trying to have life imitate art by convincing women that black men are the ideal and white men are bumbling morons). Melissa Kandel, little word studio, 7. I literally get up and leave the room or x out ALL of these commercials (and blacks are in ALL of them) that are bombarding and attempting to control our thinking that theyre normal .. I just want to know where are all these Black men that spend their days doing laundry, washing floors and cooking. White men did what nearly every race all over the world did, but the white man didnt cross the ocean and capture blacks and bring them to America, it was usually other black or Arab people who captured and sold them here. This has been decades in the making, and has been very subtle and well planned. Now theres an idea, Jay. Some brands are particularly popular with people of different races. It gets stronger over time. The Thirteenth Amendment abolished slavery in 1865, and the U.S. fought a bloody war, nearly destroying itself in the process, to end the practice. I dont care if you want to throw in a black family here and there on TV but leaving out all whites and other races for that matter, is not diversity! You are simply noticing the obvious mile-wide chasm between the real world you live in and the forced-diversity agenda that seemingly all brands and advertisers are foisting upon us daily. Always good to hear from you, Robert. The FOUNDER of BLM just purchased four homes over a million dollars FOR PERSONAL USE! Get the best people, dont create some arbitrary demographic mix. Since the companys announcement, I now use the Qwant or Brave search engines instead. Hi, Merle. Yes black people are way over represented in ads. This trend is NOT about money. Its all so insincere. Im willing to do my part. Yes, you can find the odd article here and there, or an occasional thread on a discussion forum. Whether one thinks its an issue or not, I say have fun with it. It is not uncommon for all adverts in one break to have no white males at all. Sound familiar, folks? Nabeel Alamgir, Bareburger Group LLC. And can you imagine if there were commercials promoting white only banks?? Any time you want to get together and teach Mr Fuckerburg a lesson in humility just say the word. (Interestingly, I will add, research suggests that ethnic minority consumers actually prefer to see white people in ads when those ads do not include members of their own ethnic group. Predictably, not one person had the courage to comment. And the irony is when there are black American families that do strive to be successful or achieve affluence, they are criticized as selling out or being uncle Toms by others. As there were supposedly no Black people in Scandinavia back then, there was no reason for a Black character to be present in the movie. It requires focus and a deep, longstanding commitment. There are those of us on the left who are also fed up with the not so veiled attempt by the Uber-left to vilify and demonize white males. I dont feel guilty. As you can imagine, and as we have discussed here, whites and (especially) Hispanics are grossly underrepresented while blacks are grossly overrepresented. TV is unwatchable now, its vile. Thanks, Kinchan. Personally I dont know of any white people that held a gun to any of their heads and kept them from going to school or getting a job. . I was not brought up like that. My television watching consists primarily of Green Acres and Hogans Heroes on METV, but that doesnt exempt me from the awful ads misrepresenting the public. Were mostly a bunch of self-reliant ranchers, farmers, and cowboys in my neck of the woods and dont relate much to any of this urban minority messaging sorry. Further, there has been an increase in the ethnic diversity of the marketing teams of ANA member companies the most significant growth of ethnic diversity in the five-year history of this report! The inclusion of this new character caused the familiar cries of 'forced diversity' to be heard yet again. Right you are again, Robert. Patrick Ward, High Speed Experts. I think the problem for most people comes when they perceive that brands and advertisers are purposefully using their commercials to push social and political agendas. While interracial marriages are certainly more common now than they were in the past, I see very few black-white couples in the real world. Im pretty sure we have the George Floyd BLM protesters to thank for this. And when it really comes down to brass tacks, the end of our currency lies at the heart of much of this as well. As for this weekends shooting at the Buffalo grocery store, Ive heard that the shooter had carved the name of one of the Waukesha victims into the barrel of his gun no idea if thats true or not. I believe most everyone is getting tired of race, gender, and politics infesting everything from advertising to sports, entertainment and beyond. What we are noting is that advertisers are not doing whats best for the brand, marketshare or stock holders, but rather an attempt to social engineer. Clint Walker got a few breaks but that was an exception, maybe because he wasnt blonde. They are grooming young minds. I was never this way before but Im tired of turning on my TV or streaming service and wondering if Im watching a channel from Nigeria. If more ad people want to be activists, this idiocy of Progression will ALWAYS INCREASE because the ACTIVISTS need JOBS! Youre not alone. The sheer number of black people in TV commercials is already highly suspect, but the equation becomes even more lopsided when you consider that they are almost universally portrayed as clever, sensible professionals and leaders who hold positions of power over whites and characters of other races. Then form your messaging and campaign strategy from there. When I try to share my thoughts on this subject I feel myself going down the rabbit hole of racism, and it couldnt be farther from the truth. The Oscars So White thing always makes me laugh the members of the Academy are complaining about the people they vote for. I cant stand it. It makes my skin crawl. Forced diversity. For example, hire a woman to communicate about womens issues. Certainly the George Floyd killing was a catalyst. But now we have this transgendering mushroom cloud appearing. Staying silent is part of how we got here in the first place. I would assume Deltas passenger mix is about 40% white male today. Stop what you are doing right now and read/watch this article from Dallas. (And Im just going to say it: Barack Obama, the so-called Great Uniter, did more to damage race relations in this country than any leader in my lifetime. About 20 minutes worth of commercials where white people are degraded. But nothing will change the culture until it happens from within. On occasion, I myself have heard black people admit that their fellow blacks purposely behave counter-culturally to whites. These points are not racist at all. Maybe, we should all stop buying products from any of these companies that use these tactics and the governments now need to intervene to stop this escalating further as this will cause issues, Yeah, I understand things are as bad or worse in the UK, Ian. The contrast between todays media and the real world is truly striking. Which is just sick, because the attack on white, Christian culture and values is pretty obvious at this point. We were told that race could and should be used as a tie breaker when choosing between two otherwise equal job candidates. Yes, everything has to have an urban feel to it now, as if that is something to aspire to. I also notice that when there are white people in commercials with blacks very often the black people look good, trim, sharp, intelligent and the whites look scraggly, dorky, fat, dumpy. But modern Disney is very different. How I would love to sit down with you and talk about all of this. Most blacks and whites dont think its okay. I have been digging into the people behind this for nearly three years now, trying to understand who they are and what their plans are, and the phrase truth is stranger than fiction doesnt even begin to describe it. Im starting to say words I never dreamed Id say a few years ago when I once again see these commercials. Hell, I have a hard enough time dealing with all my own female hormones and emotions I dont need another girl in the house to contend with (I have two little girls who will soon enough be teens with hormones Ill have to handle as well!) I couldnt have agreed with you any better!!! Youd be wrong, of course. You will see a lot of these cheap videos on YouTube, or like those small screen pop-up videos that plague monetized food recipe blog/channels. And getting worse by the day. The ANA asks you to accept cookies for performance, social media and advertising purposes. Two and two is not adding up in their reference (life experience) but without the knowledge of the Elite Master Plan nothing is making sense to normies anymore. Together, these groups now account for 24.7 percent of the U.S. population, yet they do not appear in anywhere near 24.7 percent of the advertising. I am so sick of seeing this. But jeez, its getting worse and worse. Inclusive and diverse campaigns start from within. Youre spot on Sharon its really sad to see that the woke/cancel culture society is promoting this rubbish on the Caucasian culture its far from reality and its only going to promote division within our society . But a breakfast cereal company? But there are MANY surveys saying the advertising industry, including behind the scenes people, is mostly white. And that the belief in a God or divine spark within is a total lie. So much for being a racist country.). (See inset.). But for what I think is the real reason, I would suggest that everybody read American Marxism by Mark Levin. After all white men have been portrayed as stupid do nothing without the help of the wife in Sitcoms for years, to the point I stopped watching such nonsense. In England now this also the norm, where the percentage of black people is less than America. Like with so many things in life the pendulem has over swung in an effort to correct an issue. And if by fake advertising you mean this totally unrealistic representation of people were all seeing, then youll be hard pressed to find a brand or advertiser who isnt guilty. When whites came to America the Indians had slaves, they killed other tribes and made slaves of the women and the young. If you forced an alien to consume a years worth of American media, he would come to the conclusion that the country is about 40% black or mulatto, 25% Jewish, 25% gentile white, and 10% other (hispanic, asian, native american). (Look into Klaus Schwab and his buddy Yuval Noah Harari, the World Economic Forum, the annual Bilderberg meetings, and The Great Reset if youre curious, but do it using a web browser other than Google maybe Brave or Qwant to get the best results.). This just goes along with whites are bad, blacks are good and Hispanics and Asians are non existent. Off the subject but There needs to be set a new standard for the determination of male and female. Again money and power for the rich was behind it money and power was behind slavery and it still is hopefully we will all get past the hate and discontent but, it wont happen by trying to force it. The attack on boys and men is so easy to see. Every single night, there is a shooting/homicide. But theyd still need to scroll down and will see white fathers along with obligatory POC. It should be pretty easy to find bad reviews for companies whove broken their promises. This is far from reality. Right, who are very zen, too. 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